Freelance Graphic & Web Design

• Worked with more than 20 clients to bring their web and graphic design ideas into reality by producing high-quality and effective deliverables
• Collaborated closely with clients to determine project goals and objectives, utilizing research and analytics to achieve a sound product strategy and outcome
• Developed people-focused campaigns and content for community organizations aiming to educate or bring awareness to issues important to their communities

Communications Coordinator

• Proposed new initiatives and methods to improve communication with over 35,000 members, including newsletters, in-person outreach, and flyer / literature design
• Developed, rebranded, and maintained the organization’s new website, utilizing user-centric principles to achieve high user retention and enjoyment
• Designed entirely new brand guidelines and content strategy resulting in a 150% increases in event turnout, 70% increase in social media engagement, 120% increase in voter turnout

Program Administrator

I was asked by a former colleague if I could fill in for a short term health leave for the music program since it was brand new and it would be rough on the students to not have an academic advisor for nearly an entire semester

• Developed new procedures to identify the expectations for the newly formed student council for the music program as well as defining processes for the group to get support from the department or wider university
• Supported the planning and preparation for several events and meetings which included event promotion, set up, graphic design, and taking minutes
• Created easy to access resources to make the student experience smoother and more positive for students in the program

Marketing and Design Assistant

• Supported the major rebrand to “the Creative School” by developing brand assets and guidelines based on the opinions and needs of more than 5,000 students and a wider community of over 30,000 alumni, faculty and other stakeholders
• Created low and high level wireframes and concept designs to aid with usability testing and team strategizing
• Designed user experiences for both web & mobile use cases to ensure a seamless experience between desktop and mobile users
• Collaborated with the team to ensure the highest levels of web accessibility standards were met across the entire website to ensure a positive user experience for all